It's great to see a startup succeed - especially in triathlon. We caught up with Ken Baldo today, founder of 365 Competitors. If you haven't heard about the company, you probably haven't crossed the finish line many times this year. Ken has provided race insurance for many races this year that provided refunds to athletes who couldn't use their number because of injury or illness.
Ken spotted a unique need...how many of us have plunked down significant change for a race a year in advance, only to pull a muscle or worse? Last year he launched a venture to provide entry insurance for the price of an extra gel pack.
In year 2, he has some great plans in store. For race directors who are just launching an event he will shortly announce a "sprint" package to get them off to a good start in registrations.
"We will also be providing a new welcome package to all our clients which includes a choice of two one-of-a-kind “Seals” that says Complimentary Registration Fee Protection to be placed on their website. We'll also put up custom landing page that directs their athletes to the appropriate page that describes the registration fee program," he told us.
Good luck to Ken in the coming year. We hope his programs gets more people out at events in 2013 and makes it easier for race directors to focus on creating great events.